What is the most valuable selling tool of your business?
You may have come up with several answers, but the truth is that your website is probably the most powerful attractor to visitors that you own, and that means website design and web development are two of the keys to boosting your company’s return on investment. But if the number of visitors to your website has decreased, or you are not...Read More
Despite radical shifts in how Google ranks websites, search engine optimization (SEO) remains one of the primary ways for businesses to generate awareness and credibility.
But the game has changed, mostly because Google – the dominant search engine in the world – continues to change its algorithms, sending marketers scrambling to keep up.Read More
In the old days, businesses could get by with a website specifically designed for desktop computers that was easy to navigate and filled with outstanding content.Read More
When you think of Matthews Internal Medicine Group, words that come to mind are trustworthy, caring, personable, and quality service. While the doctors, staff, and facility fully support and uphold these descriptions, their website design did not. And that’s where Knowmad comes in.
When the Knowmad team initially met with Matthew’s Internal Medicine, they were in the middle of...Read More
As you get closer to kicking off your new website design project, you’ll feel the energy start to accumulate. Frustration with your existing website might have driven you to this point in your planning, but the closer you get, the more thrilling things are going to become. Along with all the excitement and potential, there’s probably more than a little...Read More
Charlotte Works is a nonprofit organization that serves as the workforce development board for the City of Charlotte and Mecklenburg County, N.C. We recently helped them redesign their website as they re-envisioned their role in the community.
There were rave reviews once the website was launched. It was attractive, innovative and useful for those who were just learning about Charlotte Works....Read More
So, you’ve decided that it’s time to rebuild the corporate website. As a savvy businessperson, you do your research, poll your colleagues, and interview firms. Once you’ve identified the shortlist of candidates, you request proposals., and that’s when your work really begins.
While you may think buying a website is like buying a car, it’s closer to remodeling a home or building a new office....Read More
As a web developer, I have to strike a balance between making websites that use modern and efficient code, and making websites that work and look decent on older browsers. The latest example of this is whether to support Internet Explorer (IE) 8. The answer to this question is (you could have guessed), “It depends.”Read More
Like every aspect of your inbound marketing efforts, there must be a sound strategy in place. This is no different with social media. Just like you must have a solid game plan for how you engage with customers in social media, the way you integrate that channel with your website will go a long way to your success or failure.
Be it Facebook, Twitter, LinkedIn, or Pinterest, coordinating every...Read More