knowLedgeMallard Creek Polymers Wins BMA ProAds Award

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Diona Kidd
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Mallard Creek Polymers and the team at Knowmad Digital Marketing were all smiles last Wednesday after being recognized for their successful Inbound Marketing Campaign at the Carolinas Business Marketing Association’s (BMA) annual ProAds Awards Banquet. The BMA is a professional resource of business-to-business (B2B) marketers that acknowledges superior marketing strategies and innovative approaches that deliver the perfect balance of style and results. Recognition is awarded by a jury of industry peers.

Mallard Creek Polymers and Knowmad Digital Marketing were jointly named Silver Winners for the Inbound Marketing Campaign that the two companies developed together. The campaign resulted in exceeding the new customer acquisition goal by 110% and delivering a 13% overall increase in product volume sales.


Mallard Creek Polymers and Knowmad Digital Marketing Celebrate ProAds Award20180523_194854

 

 

 

 

 

 

Left: Mallard Creek Polymers and Knowmad Digital
Marketing celebrate their award for Inbound Marketing 
Campaigns
in Charlotte, NC.
Right: Brennon Harrison of Mallard Creek Polymers proudly poses
with their newest award. 

Mallard Creek Polymers is a leading international polymer manufacturer that has been a part of the Knowmad Tribe since 2009. From collaborating on marketing and communications to launching a fully redesigned website in 2015, Mallard Creek Polymers has allowed Knowmad Digital Marketing to serve as a guide to uncover the best ways to utilize Mallard’s existing talents and products to reach its audience online.

To match the “stellar” marketing achievements from businesses across North and South Carolina, the ProAds event featured an outer space theme that encouraged attendees to come dressed in their “most out-of-this-world” costume. Additionally, Diona Kidd, COO and Co-Founder of Knowmad, was named as 2018’s B2B Marketer of the Year.

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Diona Kidd

As Principal & Growth Advisor at Knowmad, Diona helps industrial B2B companies align marketing and sales to drive sustainable growth. She also contributes as an advisory board member, offering strategic insight to B2B organizations seeking clarity and direction in their go-to-market strategies.

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