Digital Marketing Blog

A Guide to Modern Marketing Strategy for B2B Manufacturers

The idea of marketing is not new to manufacturing companies. A quick review of the automobile industry shows that the manufacturing industry knows how to create and manage powerful brands through traditional marketing techniques.

B2B Website Strategies: Qualities of the Best B2B Websites

In an internet-centric world, a website is often the first place many customers will encounter a Business-to-Business company.Business-to-business (B2B) companies, which supply products and services to other businesses, need to be ready for customers with high-quality websites that establish credibility and professionalism.

HubSpot vs WordPress: Which Is The Better CMS?

Whether you’re selling a B2B service or marketing a product directly to consumers, your website should generate new leads and revenue for your business.

Is Voice the Future of SEO?

Until fairly recently, most internet users typed out their questions and queries into the little bar provided by search engines, whether they were using a desktop, phone or tablet. Since text was the vehicle that most customers were using to reach businesses, it provided us with some reliable strategies for search engine optimization.

Diona Kidd recognized as B2B Marketer of the Year by Industry Peers

Diona Kidd, COO and Co-Founder of Knowmad Digital Marketing, was named as 2018’s B2B Marketer of the Year by the Carolinas chapter of the Business Marketing Association (Carolinas BMA). Carolinas BMA is a professional resource of business-to-business (B2B) marketers that recognizes superior marketing strategies and innovative approaches that deliver the perfect balance of style and results....

Mallard Creek Polymers Wins BMA ProAds Award

Mallard Creek Polymers and the team at Knowmad Digital Marketing were all smiles last Wednesday after being recognized for their successful Inbound Marketing Campaign at the Carolinas Business Marketing Association’s (BMA) annual ProAds Awards Banquet. The BMA is a professional resource of business-to-business (B2B) marketers that acknowledges superior marketing strategies and innovative...

Medical Office Website Design Project

The Connection

When you think of Matthews Internal Medicine Group, words that come to mind are trustworthy, caring, personable, and quality service. While the doctors, staff, and facility fully support and uphold these descriptions, their website design did not. And that’s where Knowmad comes in.

When the Knowmad team initially met with Matthew’s Internal Medicine, they were in the middle of...